Winning an industry award is always a nice moment. But every so often, one comes along that means a bit more for a business connectivity provider like Alfonica.
At the Comms Business Awards 2026, hosted by Maisie Adam, we were named winner of Best Connectivity Solution, sponsored by NUSO, recognising the work of our UC & Connectivity team. We were up against some of the biggest names in the industry with resources far beyond ours. And we stood alongside them anyway.
Our Group CEO, Maxi Rose, Put It Best:
“This is probably the award I’m most proud of. Not because it’s another trophy on the shelf, but because of what it represents. We were up against some of the biggest names in the industry, businesses turning over hundreds of millions of pounds, with far greater resources than us. Yet there we were, standing alongside them. For me, that’s the real achievement. It shows that you don’t have to be the biggest business to deliver outstanding work. If you build the right team, focus on your customers, and never stop improving, you can compete with anyone.”
That’s the part we want SMEs to take from this too. You don’t need the scale of a national provider to get connectivity that just works. You need a partner who treats your business like it matters, because to them, it does.
The Proof Is In The Delivery
Awards are one thing. What our customers say is another, and it’s the bit we care about most. XP Factory Plc, who we’ve supported through their UK-wide expansion, recently put it this way in a letter of recommendation:
“What makes Alfonica stand out is their reliability and speed. They usually resolve any issues within an hour, a level of service we simply haven’t seen from other suppliers.”
Craig James, Group Operations Director at XP Factory Plc, also highlighted how we handle the pressure of opening new sites: explaining the technical detail in plain English, hitting deadlines, and coordinating with other contractors so everything is ready for launch day.
That’s exactly the kind of partnership this award is meant to recognise not just good connectivity, but connectivity delivered by people who understand what’s riding on it for the businesses they support.
What This Means For You
If you’re growing, opening new sites, or just tired of connectivity providers who disappear once the contract’s signed, this is what working with a business connectivity provider that stays sharp and hands-on looks like in practice. Congratulations to our Alfonica team and thank you to every customer, like XP Factory, who trusted us enough to make this recognition possible.
Looking for a business connectivity provider that backs it up with real support?
Get in touch with Alfonica here.
