Helen Welsby

Helen Welsby


We’re delighted to welcome Scott Fawcett to the Alfonica team. Scott joins us in the key role of Sales Director, marking an important milestone for our business. Read on for more details in our recent press release.

Telecoms company Alfonica is pleased to announce the appointment of Scott Fawcett in the key role of Sales Director. Scott’s appointment represents a new chapter of growth for the business, and it will also facilitate the development of an in-house sales team, who will work to identify and close opportunities with new and existing clients.

Scott joins Alfonica with a wealth of experience in the B2B telecoms market. His 20 year career started at Genesis Communications and spans a variety of sales leadership roles for companies such as FLR Spectron, Annodata and IP Solutions. Scott’s ability to develop and coach sales teams for success will be instrumental in his new role at Alfonica as he will be responsible for building the sales team over the coming months. Scott will work closely with Alfonica’s Mobile, Voice and Data teams and be responsible for the strategic leadership of the sales function within the business. He will contribute to the overall growth strategy, helping the business to achieve further success across the UK.

Commenting on his appointment, Scott said: “I am really excited to be joining the leadership team at Alfonica, opportunities like this don’t come along that often. Alfonica, part of the Rose Communications Group, has already proven itself as one of the most innovative and respected companies in the telecoms sector. I am looking forward to helping develop the business and its B2B propositions that will benefit our customers in these difficult economic times. My aim is to realise the potential of this fast-growing company, with its incredible reputation for customer service and technical capability, to help us engage new audiences and demonstrate the critical role of effective business communications and collaboration tools to help our clients deliver a greater overall end customer experience.”

Alfonica, the B2B telecoms arm of Rose Communications Group (RCG), is based in Manchester and London and employs over 50 staff. Alfonica provide end-to-end business communication solutions and have been delivering communications excellence for over 20 years.

Maxi Rose, CEO of Alfonica said, “Rose Communications Group has been trading for 20 years and Scott’s appointment marks an exciting chapter of growth for our business. Scott will help us reach a wider audience and strengthen our place in the market, while ensuring that every one of our clients gets the Alfonica 24/7 customer service experience.”

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